EXCLUSIVE: Technocrat, Edward Adegbite Ademosu popularly known as “Eddy” is a foremost financial sector’s player and mass communication practitioner with rare virtues.
Extolling Eddy Ademosu’s rare virtues to commemorate his birthday on every 27th of April, he remains a Brand Manager and Consultant on Marketing Communications for several professional bodies, such as Nigerian Institute of Public Relations, NIPR, National Institute of Marketing of Nigeria, NIMN, Association of Corporate Affairs Managers of Banks, ACAMB and many others.
When it comes to answering questions on the qualities that stand some men out from the crowd and others, ‘Eddy’ is rare on plural fronts.
Below are few facts about the personality, ‘Eddy Ademosu’, as gathered:
‘Eddy Ademosu’ is consummate corporate communication practioner and past president of banking industry body, the Association of Corporate Affairs Managers of Banks in Nigeria, ACAMB, has been a sturdy influence in the various circles. He weilds huge influence in business as he does in politics, making him a constant star on the various climes.
‘Eddy’ gave his best as Group Executive Officer, GEO, MC-Clique Brands Associates, a brand / communication consultancy outfit.
The foremost banker has been the Group Head / AGM, Corporate Communication with the then Intercontinental Bank Plc, (now Access Bank Plc), Senior Corporate Affairs Manager with Union Bank of Nigeria Plc.
The socio-economy analyst has also been the Head, Corporate Affairs Department, Wema Bank Plc with over-sight responsibilities for formulating and executing Public Relations policy / programmes.
The technocrat is also a buddy and associate of Ogun state governor, Prince Dapo Abiodun, who made significant contributions in his own right to the winning of Abiodun, who he believes has incredible capacity to drive the gateway state to greater prosperity.
The media luminary holds profound dexterity for handling corporate image of organizations and its dealings, with various publics. He organises and presents functional media releases, analysis of media reports and consequences on organizational goals.
This personality, ‘Eddy’ is undoubtedly uncommon with talents and approaches to life. Readily armed to the teeth with gifts and guts. He is resourceful and possess outstanding analytical and strategic skills.
The highly scored media practitioner is a first class genius by every dipstick. His luster dumbfounds as it inundates. His sheen permeates, exceedingly attracting to itself, galaxies of men and women.
The brand expert is a prodigious professional with capacities for apt handling of trends, crisis, reputation, branding, marketing, and achieving results with precision. He strives for excellence in all endeavours, believing that professionals should attain only the best.
This Ogun-born political analyst has linked key external policy makers, opinion leaders, media practitioners, union leaders, and so on to achieve organizational objectives. Formulated and executed appropriate policies and programmes for specialized publics of organizations, including shareholders relations, financial relations, community relations, customers’ relations, regulatory and governmental relations.
This great citizen’s versatility is second to none, as evident in his handling of the various communication businesses, where he formulates broad-based branding models for organizations, streamlining tangibles with the intangibles, with a view to achieving distinct identity for corporate bodies, executes appropriate creative concepts for organizations based on their corporate objectives, products and services.
It is also on palpable record that ‘Eddy’ formulates and implements integrated marketing communications campaigns to achieve organizational objectives, execute editorial policies for specialized journals and publications including collation, editing and presentation of special reports, interviews and representative photographs. Based on industry dictates and trends, formulate marketing policies to propel deposits and sales.
The celebrant believes that ideas rule the world and they possess the propelling force for changing institutions and nations for greater good. Through the attainment of academic exploits and corporate governance, he has been able to garner such fine ideas that are desirable for turning societies around.
As he celebrates his birth anniversary, ‘Eddy’ prays that his tribe of great men should spread throughout this clime.
